Guest Post: Google+ Hangouts as Live Events for Social Media Week 2013

One big difference between Social Media Week 2012 and 2013 is the amount of Google+ Hangouts hosted this year. Google+ Hangouts has been a hit with brands and publications when it comes to hosting live discussions with viewer participation. Great example leading this format is HuffPost Live. What’s also impressive is the comments to the right of the video screen usually holds a steady active stream during the live programming.

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