October 1st, 2012 NYU Startup Week: Hacking Industries Event


On Monday, October 1st, OLC attended the NYU Startup Week: Hacking Industries held at Vanderbilt Hall and featuring the following panelist: Jason Baptiste, CEO of Onswipe, Dan Teran, Artist Community Manager of Artsicle, Cindy Gallop, founder of IfWeRanTheWorld and MakeLoveNotPorn.tvNiels Meersschaert, SVP Technology at LocalResponse and Nick Miller, Government Relations Liasion at Boxee.

The event played off of NYU’s theme of “Hacking as a mentality” - meaning that “hacking is the process in which one leverages skills, experience, and alternative thinking to create value. “ Panelists explored how the "hacking mentality" factors in across numerous industries, including fashion, media and finance.


Jason Baptiste, CEO of Onswipe and author of the book The Ultralight Startup, provided attendees with tips on how to begin a successful startup company. "Scale is God in the religion of internet,” said Baptiste, in reference to technology. He also mentioned several factors in start-up planning; Be bold when promoting yourself, build a product you would want to have and solve a simple problem.


Cindy Gallop, of IfWeRanTheWorld, a former Advertising Woman of the Year, said simply, "To hack effectively, you need to not give a damn about what anyone thinks." She detailed her own experiences in the advertising industry. "There is a huge amount of money to be made out of taking women seriously.” Gallop pointed out.


http://www.artsicle.com             http://localresponse.com               http://www.boxee.tv/

Dan Teran, Creative Director at @artsicle,  Niels Meersschaert of LocalResponse and Nick Miller of Boxee discussed the start-up industry as well. They related the entrepreneurial aspects of start-ups to aspects in each of their respective industries.


Tech@NYU was created in 2009 in an effort to connect technical and non-technical NYU students interested in building technology startups. Today they routinely host events to provide individuals with information about the tech start up world.